JAX was established in 2014 by personal stylist Jax Meehan (pictured), back when it was a struggle to shop for your favourite designers (as well as discover new ones) outside of London.

Having run her successful multi-brand independent boutique for 10 years, Jax has recently begun to focus solely on her own brand products - luxurious cashmere for both men and women and her signature men's nehru gilets.

Jax’s 20 years of styling experience is what sets JAX apart from the rest enabling her to design stylish, elegant pieces with you, the customer, in mind.

After not being able to find exactly the type of men's clothing that she was looking for - sophisticated menswear of a ’town and country’ vibe - Jax decided to design her own.  She started with her signature gilets in tweed, cashmere, linen and velvet and has recently added luxury cashmere jumpers to her collection -  all in a range of elegant colours and made from high-quality British materials.