JAX is an independent designer clothing boutique with a unique, carefully curated collection of handpicked pieces from a range of beautiful brands from all over the world.

JAX was established in 2014 by personal stylist Jax Meehan (pictured), back when it was a struggle to shop for your favourite designers (as well as discover new ones) outside of London. We therefore strive to give you access to new and exciting brands every single season and we encourage you to contact us for any help you may need whether you are buying online or instore.

Having started as a small boutique in Berkshire, JAX is now part of a thriving online and instagram community - a direct helpline to those in need of styling guidance - where Jax shares a range of useful tips and knowledge of all the gorgeous stock.  

Jax’s 20 years of styling experience is what sets us apart from the rest - enabling us to offer an expert, personalised shopping experience and enabling her to choose stylish, elegant pieces with you, the customer, in mind.

Despite originally focussing on finding and stocking the perfect jeans, Jax has expanded the range to include gorgeous dresses, pretty tops, footwear and accessories for you to put together the perfect outfit for any occasion. 

After not being able to find exactly the type of mens clothing that she was looking for - sophisticated menswear of a ’town and country’ vibe - Jax decided to design her own.  She started with her signature gilets in tweed, cashmere, linen and velvet, followed those with smart linen shirts and has recently added luxury cashmere jumpers to her range -  all in a range of elegant colours and made from high-quality British materials. We also have a fabulous collection of men’s jeans, socks, gifts and accessories to complete the range.